# 社交媒体

## 🔍 主要功能

社交媒体流量数据可通过以下2种形式查看：

### 1. 域名

显示各媒体网站的域名级别数据，可确认以下指标：

访问次数

新用户比例

页面浏览量（PV）

平均停留时间

跳出率

转化次数（CV）

转化率（CV率）

点击指标名称可按升序或降序排序。

### 2. 流量来源URL

显示社交媒体的实际URL，点击图标可在新选项卡中打开相应URL。

**使用提示**

通过分析来自社交媒体的流量数据，可判断哪个平台最有效，有助于调整营销策略。

确认各项指标，掌握访问者行为，可用于改进内容和营销活动。


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