# How to Create User Segments ## How to Create User Segments ## **User Segment Creation Guide** ### πŸ“š Leveraging Existing Templates Ptengine Experience provides the following basic templates: **Anonymous Users** πŸ•΅οΈ Target: Users who have not reached key conversions ``` Examples: Non-registered members, no inquiries, no reservations, etc. Strategy: Personalization based on traffic and visit history Value proposition of products and services ``` **Known Users** πŸ‘€ Target: Users who have achieved basic business goals ``` Examples: Logged in, purchased, inquired Strategy: Value-added proposals based on user attributes and behavioral data Fan building through continuous relationship development ``` **Loyal Users** 🌟 Target: Users who highly value products and services ``` Strategy: Providing special invitations Collection of user feedback and application to improvements Word-of-mouth promotion ``` ### πŸ› οΈ Creating Original Segments Custom segments tailored to business needs can also be created. ## **User Segment Configuration Steps** > **INFO** **Video↓↓↓** > > Please view the chapter on how to create user segments. *** > **INFO** **Text↓↓↓** ### **1. Open the Screen** Click "User" in the Experience tab, and then click the green button at the bottom of the screen. ### **2. Select Segment 🎯** #### When Using Templates: Click the star icon to display recommended content (3 items) Select the template you want to use Click "Verify Details and Define" #### When Creating an Original Segment: Click "Create New User Segment" Or create from "Original" ### **3. Segment Settings βš™οΈ** β‘  Enter the user group creation screen β‘‘ Enter the user group name β‘’ Set filter conditions: User behavior Visit attributes User labels, etc. β‘£ Save the segment by clicking the "Save" button ## Points to Remember When Creating Clear objective setting Selection of appropriate segment conditions Verification of data accuracy Regular review and update ### πŸ’‘ Tips Groups tailored to specific user behaviors User groups showing interest in specific products or services Groups based on region or age groups ### πŸ” Points to Note Ensuring data quality and quantity Avoiding duplicate or conflicting segments ### πŸ“Š Configuration Examples For an explanation of user segment conditions, please refer to [this](/en/experience/user-group/create-segment.md) article. "High-frequency Visitor" Segment: Users who have visited a specific page 5 or more times in the past 30 days "Cart Abandonment" Segment: Users who added items to their cart but did not complete the purchase ⚠️ Note: Events must be configured in advance. "Seasonal Product Interest" Segment: Users who have viewed a specific seasonal product page By effectively utilizing these templates and custom groups, more precise user analysis and implementation of marketing measures based on that analysis become possible. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://helps.ptengine.com/en/experience/user-group/create-segment.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.