> For the complete documentation index, see [llms.txt](https://helps.ptengine.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://helps.ptengine.com/en/experience/user-group/create-segment.md). # How to Create User Segments ## How to Create User Segments ## **User Segment Creation Guide** ### πŸ“š Leveraging Existing Templates Ptengine Experience provides the following basic templates: **Anonymous Users** πŸ•΅οΈ Target: Users who have not reached key conversions ``` Examples: Non-registered members, no inquiries, no reservations, etc. Strategy: Personalization based on traffic and visit history Value proposition of products and services ``` **Known Users** πŸ‘€ Target: Users who have achieved basic business goals ``` Examples: Logged in, purchased, inquired Strategy: Value-added proposals based on user attributes and behavioral data Fan building through continuous relationship development ``` **Loyal Users** 🌟 Target: Users who highly value products and services ``` Strategy: Providing special invitations Collection of user feedback and application to improvements Word-of-mouth promotion ``` ### πŸ› οΈ Creating Original Segments Custom segments tailored to business needs can also be created. ## **User Segment Configuration Steps** > **INFO** **Video↓↓↓** > > Please view the chapter on how to create user segments. *** > **INFO** **Text↓↓↓** ### **1. Open the Screen** Click "User" in the Experience tab, and then click the green button at the bottom of the screen. ### **2. Select Segment 🎯** #### When Using Templates: Click the star icon to display recommended content (3 items) Select the template you want to use Click "Verify Details and Define" #### When Creating an Original Segment: Click "Create New User Segment" Or create from "Original" ### **3. Segment Settings βš™οΈ** β‘  Enter the user group creation screen β‘‘ Enter the user group name β‘’ Set filter conditions: User behavior Visit attributes User labels, etc. β‘£ Save the segment by clicking the "Save" button ## Points to Remember When Creating Clear objective setting Selection of appropriate segment conditions Verification of data accuracy Regular review and update ### πŸ’‘ Tips Groups tailored to specific user behaviors User groups showing interest in specific products or services Groups based on region or age groups ### πŸ” Points to Note Ensuring data quality and quantity Avoiding duplicate or conflicting segments ### πŸ“Š Configuration Examples For an explanation of user segment conditions, please refer to [this](/en/experience/user-group/create-segment.md) article. "High-frequency Visitor" Segment: Users who have visited a specific page 5 or more times in the past 30 days "Cart Abandonment" Segment: Users who added items to their cart but did not complete the purchase ⚠️ Note: Events must be configured in advance. "Seasonal Product Interest" Segment: Users who have viewed a specific seasonal product page By effectively utilizing these templates and custom groups, more precise user analysis and implementation of marketing measures based on that analysis become possible.